Christina Lamb is Director of Marketing for the firm. She directs all of the firm’s marketing activities including advertising, seminars and events, publications, sponsorships, marketing materials, client outreach, online advertising including the firm’s website, public relations, and attorney support for business development.
Ms. Lamb graduated from UCLA with a joint degree in Latin and English. She was well-known to the firm before she took her current role in 2016. Prior to that, she helped set the strategic direction for the firm’s marketing communications in 2000, wrote the firm’s comprehensive long-copy brochure and developed advertising campaigns in 2001.
Before joining the firm, Ms. Lamb served as director of marketing for several consumer goods and retail companies including men’s branded footwear, mass market women’s footwear, a regional chain of fabric and home decorating superstores, and an elevator media company. She also previously served in a senior account service role within the advertising agency industry representing hospitality, retail, real estate and consumer goods clients such as a premier international cruise line, a British men’s shoe company, a children’s textbook publisher, a software suite for educators, an international manufacturer of backpacks and soft luggage, the region’s most aggressive shopping mall developer, a producer of frozen French fries, a discount shoe retailer, various hotels, resorts, and restaurants, several retail shopping areas, a supermarket chain, an Austrian crystal manufacturer, and a chamber of commerce .
Ms. Lamb’s background includes strategic planning, market research, brand identity development, advertising and collateral creative development, copywriting, marketing program integration, all the client-side orchestration of website development (driving philosophy, content development, visual assets, usability, and brand essence), merchandising, and all forms of media marketing, such as print, broadcast, outdoor, point-of-sale, web and direct mail for B2B, B2C, and internal communications.
Education & Certifications
- UCLA, B.A., Latin and English, Phi Beta Kappa, Magna cum laude
Ms. Lamb is a member of the Legal Marketing Association.
She is also a member of Phi Beta Kappa